Buscador de Tesis y publicaciones académicas

Pengaruh Digital Marketing Terhadap Keputusan Pembelian Secara Online di Shoope pada Mahasiswa Universitas Singaperbangsa Karawang

null Laila Rahma Adila · null Hartelina

This study aims to examine the effect of digital marketing on online purchasing decisions of Universitas Singaperbangsa Karawang students on Shopee. The novelty lies in the use of digital marketing as a single variable through simple linear regression, focusing on students as digital natives. A quantitative approach wa...

The Influence of Digital Marketing and Service Quality on Customer Loyalty at Cafe Storyline in Palopo City

Afia Utari · Muhammad Aqsa · Putri Dewintari

Digital marketing today This play a role important in introduce A products and reach customer in a way directly . Digital marketing techniques have the potential big in increase preference customer in buy something products , especially among​ child young people who tend to easy adapt with digital systems . Research Th...

Pelatihan Digital Marketing untuk Meningkatkan Kemampuan Siswa SMK Negeri 1 Cikokol Tangerang

null Rinintha Parameswari · null Sutrisna Sutrisna · null Alexander Alexander · null Toni Yoyo

Digital marketing training is an essential need in education, especially in vocational schools. This Community Service Program (PkM) aims to enhance the digital marketing skills of students at SMK Negeri 1 Cikokol Tangerang, preparing them for the workforce and entrepreneurship in the digital era.The training combines...

ANALISISA DIGITAL MARKETING “NGE LIVE YUK” TERHADAP PENJUALAN PRODUK UMKM TINJAUAN MENGGUNAKAN METODE SYSTEMATIC LITERATURE REVIEW

null Edi Santoso · null Joy Nashar Utamajaya

This study uses the Systematic Literature Review (SLR) method to analyze the effect of digital marketing on the sales growth of Micro, Small and Medium Enterprises (MSMEs). From a review of 19 articles published between 2019 and 2024, this study consistently shows that digital marketing strategies, such as the use of s...

Freelance Digital Marketer in Kannur

Ummushabina K

Freelance Digital Marketer in Kannur | Ummu ShabinaExplore my digital marketing portfolio featuring SEO, social media marketing, WordPress website development, content marketing, branding, and web development projects. I help businesses grow their online presence with effective digital strategies.Website: https://ummus...

Professional Digital Marketing Course in Calicut

marketer, Digital

Boost your career with our Digital Marketing Course in Calicut. Learn SEO, social media, and online advertising through hands-on training and expert guidance. Perfect for beginners and professionals.Visit Us : https://dotinacademy.com/digital-marketing-course-in-calicut/

ADOPTION AND EFFECTIVENESS OF DIGITAL MARKETING STRATEGIES AMONG SMALL AND MEDIUM ENTERPRISES: EVIDENCE FROM JODHPUR DISTRICT, RAJASTHAN

Dr Gulab Dass Vaishnava

This study investigates the adoption and effectiveness of digital marketing strategies among SMEs in Jodhpur District, Rajasthan. Despite the global surge in digital marketing, SMEs in semi-urban regions like Jodhpur face unique challenges, including limited resources and digital literacy. Using a quantitative approach...

The Impact of Creative Content on Digital Marketing Effectiveness: A Comprehensive Analysis

Yuniarti Yuniarti · Muhammad Aziz · Hamsu Abdul Gani

Digital marketing has become one of the most sought-after mediums by the general public and businesses today. This marketing method allows for an expanded market reach, faster communication, and ease in transaction processes. This research aims to investigate and describe the relationship between the level of creativit...

Integration of Digital Channels into Marketing Strategy – Efficiency and Impact on Business Results

Maksym О. Shevchenko

The aim of the article is to conduct a comprehensive study of the features of integrating digital channels into enterprises’ marketing strategies, to evaluate their impact on business process performance, and to develop practical recommendations for improving customer interaction efficiency. A detailed analysis was car...

Marketing Digital / Digital Marketing

Carranza Vallejo-Nágera, Cristina