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85.095 resultados para «marketing digital»

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Other 2024 Acceso abierto

Effectiveness of Digital Marketing in the Marketing of Banking Services (Case Study of GTBank)

Dauda, Jamiu

The global transformation of business practices, driven by the rise in digital technology and marketing, has made banking services ubiquitous through digital marketing channels. The objective of the research was to find out the effectiveness of digital marketing in the marketing of bank services and the case institutio...

banking services customer experience services banking sector
  • Finland
  • English
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Artículo 2024 Acceso abierto

DIGITAL MARKETING TOOLS IN AGRICULTURE

Stipanović, Branka · Smoljić, Hrvoje

The subject of this paper is the application of digital marketing tools, including SEO, content marketing, email marketing, social media, influencer marketing, and viral marketing, within the specific context of the agricultural sector. The topic was chosen with the aim of explaining the potential of digital marketing...

SEO content marketing social media economics and business
  • International Research Academy of Sciences an...
  • Croatia
  • English
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Artículo 2017 Acceso abierto

Perceptions of digital marketing tools in new micro-enterprises

Isohella, L. (Lari) · Oikarinen, E.-L. (Eeva-Liisa) · Saarela, M. (Martti) · Muhos, M. (Matti) · y 1 más

Abstract Digitalization is continuously forming our daily lives and routines. It offers us not only new and fascinating opportunities as consumers but also creates possibilities that were previously perceived as unavailable to companies. Digital marketing as a new medium in various business contexts has received much a...

perc eptions of digital marketing start-up economics and business social sciences
  • ToKnowPress
  • Finland
  • English
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Artículo 2021 Acceso abierto

Digital Marketing Agency

Virtuella

Digital marketing is the component of marketing that utilizes the internet and online-based digital technologies such as desktop computers, mobile phones, and others. Hire the best digital marketing service for your company.

  • Zenodo
  • DOI: 10.5281/zenodo.4772801
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Artículo 2019 Acceso abierto Revisado por pares 36 citas

Precision Retail Marketing Strategy Based on Digital Marketing Model

Guoan Zhu

In the context of digital marketing mode, the traditional retail industry encounters unprecedented impact and competitive edges of traditional marketing are disappearing. Therefore, this paper comprehensively explores and analyzes retail precision marketing strategies on the basis of digital marketing mode. This paper...

engineering and technology
  • Science Publishing Group
  • English
  • DOI: 10.11648/j.sjbm.20190701.15
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Artículo 2025 Acceso abierto Revisado por pares

Digital Marketing: Tools, Trends and Perspectives

Iryna Polishchuk · Yuriy Dovhan · Oksana Yakushevska · Larysa Dovhan · y 2 más

The article highlights the issues of modern marketing-oriented business response to new challenges associated with the rapid development of information and digital technologies and digitalization of the population. The purpose of the article is to highlight the results of researchers' approaches to understanding and co...

digital marketing tools Technology Electronic computers. Computer science T
  • Anhalt University of Applied Sciences
  • English
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Artículo 2023 Acceso abierto Revisado por pares

Pelatihan Digital Pemasaran Sebagai Upaya Peningkatan Pemasaran Produk Industri Rumah Tangga berbasis Singkong

Elda Nazriati · Muh. Iqbal · Rizki Zunianto · Roza Putri Mela Ayu · y 11 más

Digital Marketing has a big influence on the competitive advantage of MSMEs in marketing their products. However, in reality, many MSMEs still do not know and do not understand digital marketing. All lines have begun to transform from conventional to digital. To improve and develop a business, one of the factors needed...

economics and business social sciences 1. No poverty
  • Assosiasi Dosen Akuntansi Indonesia
  • DOI: 10.54951/comsep.v4i1.403
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Software 2025 Acceso abierto

Top Digital Marketing Agency for Growth-Driven Businesses

Axonaio Technologies Private Limited

Introduction In today’s competitive digital world, every business—big or small—needs a strong online presence to succeed. From building brand awareness to driving customer engagement and increasing sales, digital marketing plays a central role in business growth. Choosing the right digital marketing company is essentia...

economics and business social sciences
  • Zenodo
  • English
  • DOI: 10.5281/zenodo.17159476
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Artículo 2026 Acceso abierto Revisado por pares

Impact of Digital Marketing on Consumer Buying Behaviour

Reyan Khan

Digital marketing has transformed the way businesses communicate with consumers and influence their purchasing decisions. With the rapid growth of the internet, social media platforms, search engines, and mobile technologies, consumers are increasingly exp osed to digital marketing strategies such as online advertiseme...

economics and business social sciences
  • International Journal for Research in Applied...
  • DOI: 10.22214/ijraset.2026.76844
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Artículo 2019 Acceso abierto

EFECTIVE INTERNET MARKETING ACTIVITY: A CASE STUDY OF AMAZON

Abhishek Rana*1 & Mayank Pant2

Marketers face new challenges and opportunities in this digital age. Digital marketing is the use of electronic media by marketers to promote products or services in the market. The main objective of digital marketing is to attract customers and allow them to interact with the brand through digital media. This article...

economics and business social sciences
  • Zenodo
  • DOI: 10.5281/zenodo.2647884
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