Buscador de Tesis y publicaciones académicas

ANALYSIS OF THE EFFECT OF DIGITAL CUSTOMER EXPERIENCE ON CUSTOMER LOYALTY THROUGH EMOTIONAL MARKETING AND CUSTOMER SATISFACTION FOR INDIHOME CUSTOMERS

null Yessi Claudia Sianipar · null Syafrizal Helmi Situmorang · null Rulianda Purnomo Wibowo

Some of the conclusions obtained from this research are as follows following: Digital customer experiencesignificantly influence customer satisfaction. This shows that the greater the digital customer experience value that can be felt by customers, the customer satisfaction will increase. Digital customer experiencesig...

Digital marketing plan for Noxam Oy

Palmer, Tristan

This product-based thesis focuses on the research and creation of a digital marketing plan for a commissioned company. The company is a medium-sized cleaning and maintenance service provider, located in the capital region of Finland. The company has never lever aged any kind of digital marketing resources since founded...

Digital Marketing untuk Meningkatkan Efisiensi Usaha Batu Bata di Kabupaten Banyuasin

Handayani, Febria Sri · Hadiwijaya, Hendra · Putri, Meidyan Permata · Andita, Mirza Putri

The intense competition in the era of globalization has increased pressure on SMEs to undergo digital transformation. Lan Brick Craftsmen in Banyuasin Regency is one of the SME that is striving to implement digitalization in their business to increase the sales. This activity aims to transfer knowledge, provide Website...

The Impact of Digital Marketing on the Performance of SMEs: An Analytical Study in Light of Modern Digital Transformations

Abdel-Aziz Ahmad Sharabati · Ahmad Ali Atieh Ali · Mahmoud Izzat Allahham · Alhareth Abu Hussein · y 2 más

This research intends to evaluate the effect on the performance of small and medium enterprises (SMEs) of technological developments, including digital marketing, and to determine the variables that affect the relationship. Because these businesses are essential to driving local economies, boosting local economic growt...

Alasan Anda Harus Menjadi Digital Marketing Agency

Budgetdigitalmarketing

The role of digital marketing in boosting creative immigrant entrepreneurship in Finland

Suominen Sari Kristiina

Peran Digital Marketing dalam Branding Lembaga Pendidikan Islam

Nurul Shafika · Syahrul Amsari

General Background: In the digital era, Islamic educational institutions face increasing competition requiring adaptive branding strategies through digital platforms. Specific Background: RBE Preschool Unit Al Fikih Orchard Utara Malaysia, established in 2022 and undergoing ownership transition in 2025, adopted digital...

Digital Marketing Strategy in Education Management: Increasing School Visibility and Attractiveness

Joni Bungai · Heddy Setiawan · Feby Arma Putra · Bayu Purbha Sakti · y 1 más

The development of digital technology has opened up new opportunities in various sectors, including education. In the context of education management, digital marketing is becoming increasingly important to increase the visibility and attractiveness of schools. The aim of this research is to explore effective digital m...

A Systematic Mapping Study of Digital Marketing and Large Manufacturing Firms: Perspective from Japan

Yukio Y. Murakami · Natsuo Okasaki

The very rapid development of ICT in the digital era has an impact on various lines of life, including changes in consumer behavior in shopping. Business people need to know the proper use of digital marketing in order to effectively target appropriate consumers. Digital marketing describes the use of technology in mar...

DIGITAL MARKETING SKILLS: CAN JOINT EUROPEAN MASTER'S DEGREE CONTRIBUTE TO BRIDGE THE GAP?

Autoría no especificada

Digital marketing talent crisis is global and part of the wider digital skills deficit. Even the digital natives' generation has digital skills shortfalls. European Commission monitoring of the digital single market identifies that many of the EU countries have a deficit in digital capacities. The aim of the paper is t...