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The development of digital technology has driven transformation in Micro, Small, and Medium Enterprises (MSMEs), which play a strategic role in the Indonesian economy. Despite their significant contribution, most MSMEs still face obstacles in utilizing digital platforms to improve their marketing performance. Social me...
Muhammad Rayza Hemawan · Mira Nurfitriya · Nizza Nadya Rachmani
Innovation in a business is an important key to remaining competitive and improving the quality of products, services and marketing. So it can increase customer awareness and satisfaction and increase revenue. The aim of this research is to find out the description and formulation of Marketing Innovation using the Digi...
In the contemporary digital era, digital marketing has emerged as a transformative force reshaping how organizations engage with consumers, build brand equity, and drive economic value. This paper explores the importance and evolving role of digital marketing in the modern world, where internet penetration exceeds 60%...
Viktoriia Khurdei · Tetiana Dronova · Dmytro Mishchenko · Irina Pavlovska · y 1 más
The aim of the article. The main goal of this study is to specify the peculiarities of the methodology of scientific research on the problems of digital tools of advertising management. The tasks that must be performed in the research process are: to consider the theoretical foundations of the methodology of scientific...
ODMT Telugu is a Digital Marketing Training Institute that offers high quality courses in the Telugu language. Designed to make digital skills accessible to everyone, ODMT Telugu provides practical and job-oriented training in SEO, Google Ads, Social Media Marketing, YouTube, and more. Whether you're a student, entrepr...
Micro, Small, and Medium Enterprises (MSMEs) are critical drivers of economic growth and development in Zambia and contribute significantly to the Gross Domestic Product (GDP), and indeed, act as fundamental sources of entrepreneurship, creation of jobs, and driving poverty reduction. However, these are enterprises tha...
Nghiên cứu này nhằm phân tích các yếu tố Digital Marketing tác động đến hành vi mua căn hộ chung cư tại thành phố Hồ Chí Minh. Qua thực hiện khảo sát trực tuyến và trực tiếp, nhóm nghiên cứu thu thập thông tin đối với 265 khách hàng về “Tác động Digital Marketing đến hành vi mua căn hộ chung cư tại thàn...
The desire for digital marketing has rapidly grown. The consequence of this has been an increased supply of digital marketing software providing the desired tools. This leads to a need for different types of software, where both enterprise platforms and minor one’s have risen. Both types come with opportunities and dis...
Salesforce Marketing CloudTeknik och teknologierenterpriseEngineering and Technology
{"references": ["1.\tYamin: Impact of Digital Marketing as a Tool of Marketing Communication: A Behavioral Perspective on Consumers of Bangladesh A journal of national business research and marketing vol.1, no 5, 2015. 2.\tS. Kathiresan, Dr. V. Radha (1999), Marketing, Prasanna Publishers, Chennai. [2] S. A. Sherlekar,...
Digital Market, Traditional Market, Consumer, InternetDigital Market, Traditional Market, Shoppingeconomics and businesssocial sciences
Due to the impact of COVID-19, virtual events have become the new normal across all industries. However, this unique circumstance also requires attention on how to promote virtual events effectively, especially through digital marketing. The case company in the study is Nordic Startup School, a Nordic-based accelerator...
fi=Matkailu|sv=Turism|en=Tourism|economics and businesssocial sciencesmarketing
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