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85.099 resultados para «marketing digital»

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Ponencia / congreso 2018 Acceso abierto

Consumers' Perception of Digital Marketing Communication in Southern Odisha

Dash, Satyabrata

Digitalization of marketing is an approach used by organizations to brand and coordinate their communication efforts. In the latest couple of years, there has been a quantum growth in the number of internet users and the awareness towards the World Wide Web has increased in India. The various opportunities that it pres...

media and communications social sciences
  • Zenodo
  • English
  • DOI: 10.5281/zenodo.21336310
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Ponencia / congreso 2026 Acceso abierto

Grow Your Business Online with Web Design, SEO & Smart Digital Marketing

tech

Transforming Businesses with Professional Web Design and Digital Marketing Solutions In today’s competitive digital landscape, businesses need more than just an online presence. They require a high-performing website, a powerful SEO strategy, and a data-driven digital marketing plan that generates measurable results. W...

  • Zenodo
  • DOI: 10.5281/zenodo.21260725
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Tesis (sin nivel) 2021 Acceso abierto

Sentiment Analysis of Protein Bar Consumers for Effective Digital Marketing in Irish Retail Sector - A Behavioural Approach

Hallur, Niranjan Ashok

A good marketing design promotes successful conveyance of information about the product or a service to its customers. It is considered as a medium through which organisations acquire their customers and capture potential markets. A conventional marketing strategy aims to bring a product to its customers through promot...

Marketing 330 economics and business social sciences
  • Ireland
  • English
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Artículo 2026 Acceso abierto Revisado por pares

Profil e-marketing mix jasa dan mutu layanan kesehatan

Rizqi Mubarok · Kosasih Kosasih · Vip Paramarta

Background: Advances in information technology have brought significant changes to healthcare services, particularly in the interactions between hospitals, medical personnel, and patients. Implementing a digital marketing mix (e-marketing mix) is one strategy that can support improving the quality of healthcare service...

  • Universitas Malahayati Bandar Lampung
  • DOI: 10.33024/hjk.v20i5.3661
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Artículo 2026 Acceso abierto Revisado por pares

ANALYSIS OF CAPTAIN VISIOND STORE'S MARKETING STRATEGY IN INCREASING CONSUMER PURCHASE INTEREST

Muhammad Hafisuddin · Sukaris Sukaris

Objective: This study aims to analyze the marketing strategies of Captain Visiond Store in increasing consumer purchase interest. It addresses a significant research gap by exploring the integration of the marketing mix, digital marketing, and product exclusivity within the under-researched context of the local music m...

  • Universitas Bina Insan
  • DOI: 10.32767/interprof.v12i1.3227
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Artículo 2026 Acceso abierto Revisado por pares

Packaging Design and Digital Marketing Management in Educational Culinary Ventures: Their Influence on Purchase Decisions Mediated by Brand Image

Nadia Sri Rezeki · Fithriawan Nugroho

This study aims to analyze the influence of packaging design and digital marketing management on purchase decisions in educational culinary ventures, with brand image serving as a mediating variable. The research is grounded in an educational management perspective, particularly in understanding how the managerial impl...

economics and business social sciences
  • Alqalam Institute
  • DOI: 10.61987/jemr.v5i1.1796
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Artículo 2019 Acceso abierto Revisado por pares

A Utilização do Marketing Digital Contábil nos Escritórios da Região Centro-Sul do Estado do Ceará / The Use of Digital Accounting Marketing in the Offices of the Center-South Region of Ceará State

José Nilton Moreira Angelim Filho · Antoniel Dos Santos Gomes Filho

Resumo: O marketing digital contábil é uma tendência que vem ganhando mais adeptos nos últimos anos, o profissional contábil está procurando seguir essa nova linhagem para o avanço da sua marca. O Instagram criado em 2010 apenas para a postagem de fotografias, hoje é um dos maiores alvos do marketing, por se tornar uma...

economics and business social sciences
  • Lepidus Tecnologia
  • DOI: 10.14295/idonline.v13i48.2238
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Artículo 2022 Acceso abierto Revisado por pares 6 citas

DIGITAL MARKETING STRATEGY TO SURVIVE DURING COVID-19 PANDEMIC

Ayu Mirah Anjasmara Putri · I Gede Sanica

Indonesia is currently experiencing the spread of the Covid-19 virus, which has not subsided. The government's appeal to prevent the spread of this virus requires the public to stay at home. Uncertainty during the COVID-19 pandemic has resulted in business actors, one of which is the Coffee Shop, which has experienced...

2. Zero hunger economics and business social sciences 3. Good health
  • STIE AAS Surakarta
  • DOI: 10.29040/ijebar.v6i1.4084
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Artículo 2025 Acceso abierto Revisado por pares 1 cita

DIGITAL MARKETING TOOLS IN THE PROMOTION OF TOURIST DESTINATIONS

Lidiia Vasylchenko · Serhii Pepchuk · Iryna Hanzhala

The article explores the role and significance of digital marketing tools in the modern promotion of tourist destinations. It analyses the revenue growth dynamics of the tourism industry in various regions of Ukraine from 2021 to 2024, highlighting five leading regions: Kyiv city, Lviv, Odesa, Ivano-Frankivsk, and Kyiv...

economics and business social sciences
  • Cherkasy State Technological University
  • DOI: 10.24025/2306-4420.1(74).2025.326613
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Artículo 2025 Acceso abierto

Electronic Marketing Strategies for Small and Medium-Sized Enterprises (SMEs)

Nikam Samadhan Shrawan · Dr. Dhembre Sikandar Ramrao

Small and medium-sized enterprises (SMEs) play a crucial role in the global economy, representing a significant portion of business activity across industries. With the increasing shift toward digitalization, e-marketing has emerged as a vital tool for SMEs to remain competitive and expand their reach. This research pa...

economics and business social sciences
  • Zenodo
  • English
  • DOI: 10.5281/zenodo.15130179
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Resultados provistos por OpenAIRE, la infraestructura europea de ciencia abierta. Tesis y Másters Colombia no aloja ni distribuye estos documentos: cada enlace lleva al repositorio de origen.

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