Buscador de Tesis y publicaciones académicas

Publication 2024

Digital marketing tools in agriculture

Stipanović, Branka · Smoljić, Hrvoje

The subject of this paper is the application of digital marketing tools, including SEO, content marketing, email marketing, social media, influencer marketing, and viral marketing, within the specific context of the agricultural sector. The topic was chosen with the aim of explaining the potential of digital marketing...

SEO content marketing social media economics and business

Publication 2026 Acceso abierto

Build Your Digital Marketing Career with a Digital Marketing Institute in Thrissur

DIGITALX ACCADEMY

The demand for skilled digital marketing professionals is increasing as businesses continue to expand their online presence. Choosing a reliable Digital Marketing Institute in Thrissur can help aspiring marketers gain knowledge in SEO, social media marketing, Google Ads, Meta Ads, content marketing, analytics, and webs...

Digital marketing Institute in thrissur social sciences education

• Zenodo
• DOI: 10.5281/zenodo.22292997

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Artículo 2023 Acceso abierto Revisado por pares

The Role of Marketing and Digital Marketing Capabilities: Entrepreneurial Orientation on the Marketing Performance of Public Enterprises

Aditya Budi KRISNANTO · Surachman SURACHMAN · Rofiaty ROFIATY · Sunaryo SUNARYO

Public enterprises and small and medium enterprises (SMEs) have similar goals in the eyes of the state. SMEs that get government or public bodies funding can make it a public enterprise. These enterprises in Indonesia face challenges due to limited resources, low market reach, and low marketing expertise. They must lev...

economics and business social sciences 8. Economic growth

• Expert Projects
• DOI: 10.33788/rcis.82.7

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Artículo 2026 Acceso abierto Revisado por pares

The Influence of Digital Marketing Capability on the Marketing Performance of MSMEs in the Digital Transformation Era: The Moderating Role of Customer Satisfaction

Sri Mulyono · Ika Ramadani

Digital transformation has reshaped marketing practices, requiring MSMEs to strengthen their digital marketing capability to remain competitive. Variations in marketing performance among digitally active MSMEs suggest the presence of additional influencing factors beyond technological competence. This study aims to exa...

economics and business social sciences

• Lembaga KITA
• DOI: 10.35870/ijmsit.v6i1.6520

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Artículo 2022 Revisado por pares

Swot Analysis In Determining The Digital Marketing Strategy Of BPRS Muamalah Cilegon

Budiman, Surya · Susanto, Andri · Rachman, Fredy Septianto · Hidayat, Taufik

Digital Marketing is a choice that must be made in today's digital era. Easy access also 'forces' business people to start leaving old ways that conventional and start moving into Digital Marketing. Precise measurements make Digital Marketing an option that can be implemented, especially for business people who have li...

economics and business social sciences

• LPPM Universitas Pamulang
• English

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Artículo 2022 Acceso abierto

Impact of Digital Marketing on Business Scenario

Shilpa Shivanand Jadimath · Dr Jitendra Sheetlani

Abstract: Digital advertising and marketing is the issue of advertising that utilizes web and on-line based totally digital applied sciences such as computing device computers, cell telephones and other digital media and systems to promote products and services. Its development at some point of the 1990s and 2000s modi...

Marketing FOS: Economics and business SEO Impact

• Zenodo
• English
• DOI: 10.5281/zenodo.7081555

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Artículo 2023 Acceso abierto Revisado por pares

Role of Artificial Intelligence Bots in Digital Marketing: A Cross-Sectional Study

null Faiza Khurram

This research examines the influence of artificial intelligence (AI) bots on digital marketing, concentrating on content creation, poster creation, and competitor content analysis. The main goal was to determine how these AI-driven variables affected Japanese digital marketing managers’ tactics. A cross-sectional study...

economics and business social sciences

• Research Rise Ltd
• DOI: 10.70890/brdr.2023.3201

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Artículo 2025 Acceso abierto Revisado por pares

An Overview of the Role of Digital Marketing in International Business Growth in Present Scenario

KAMAL PHOLE

Digital marketing is an umbrella term for the marketing of products or services using digital technologies, mostly on the Internet, but also including mobile phones, display advertising and any other digital terms. Digital marketing is basically applying all marketing techniques to digital channels. Different sources c...

economics and business social sciences

• International Journal for Multidisciplinary R...
• DOI: 10.36948/ijfmr.2025.v07i04.52630

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Artículo 2026 Revisado por pares

Digital Marketing Strategies for SMEs to Boost Sales in the Digital Economy Era

Rahayu Septyaning Mistina · Jean Marzel Ngantung · Stefani Saboan · Winda Woro Mahmudah

The digital economic transformation has driven changes in consumer behavior and marketing patterns, requiring Micro, Small, and Medium Enterprises (MSMEs) to adopt digital marketing strategies to enhance their competitiveness and sales. This study aims to analyze the role of digital marketing and identify effective dig...

• Lembaga Penelitian dan Pendidikan (LPP) Manda...
• DOI: 10.58258/q52xf324

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Capítulo de libro 2023 Revisado por pares

DIGITAL MARKETING: NEW SCENARIOS FOR BUSINESS GROWTH

Mr. Arvind Singh · Prof. (Dr.) Sudhir Atwadkar

Digital marketing is increasing at a rapid speed. Several agencies are using digital advertising and marketing for aggressive leads. The most part as decisive function is performed by the internet in digital marketing. Widespread incorporation of the Internet for both business and private use has generated many new cha...

economics and business social sciences

• Iterative International Publishers (IIP)
• DOI: 10.58532/v3bhma15p8ch2

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