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Consulta más de 250 millones de tesis, artículos científicos, ponencias y datasets de repositorios abiertos de todo el mundo. Encuentra antecedentes para tu investigación y descarga los que son de acceso libre.

98.214 resultados para «marketing digital»

Se pueden recorrer los primeros 10.000. Afina la búsqueda con los filtros para llegar a lo que buscas.

Artículo 2024 Acceso abierto

DIGITAL MARKETING TOOLS IN AGRICULTURE

Stipanović, Branka · Smoljić, Hrvoje

The subject of this paper is the application of digital marketing tools, including SEO, content marketing, email marketing, social media, influencer marketing, and viral marketing, within the specific context of the agricultural sector. The topic was chosen with the aim of explaining the potential of digital marketing...

SEO content marketing social media economics and business
  • International Research Academy of Sciences an...
  • Croatia
  • English
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Other 2026

MARKETING THEORY AND PRACTICE

Yuvita, H. (Heni) · Bari, A. (Andriansyah) · Rahman, D. H. (Dayang) · Nugraha, Y. A. (Yoga) · y 3 más

This book discusses marketing theory and practice. It covers basic digital marketing concepts, digital marketing strategies, digital marketing practices and tools, consumer behavior in the digital age, social media and content marketing, search engine optimization and digital advertising, and ethics and privacy in digi...

  • Mawadra Lestari Enterprise
  • Indonesia
  • English
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Artículo 2021 Acceso abierto

Digital Marketing Agency

Virtuella

Digital marketing is the component of marketing that utilizes the internet and online-based digital technologies such as desktop computers, mobile phones, and others. Hire the best digital marketing service for your company.

  • Zenodo
  • DOI: 10.5281/zenodo.4772801
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Artículo 2024 Revisado por pares

EVALUATION OF THE EFFECTIVENESS OF THE STRATEGY OF MARKETING COMMUNICATIONS IN THE DIGITAL ECONOMY

OLENA CHUKURNA · TETІANA TARDASKINA · EVGENE KHOLOSTENKO

"The article examines the formation of approaches to the methodology for evaluating the effectiveness of the marketing communications strategy in the digital economy. It considers and analyzes modern concepts of the concept of digital marketing, which include the following components: performance marketing, brand marke...

  • Akademia Śląska / Academy of Silesia
  • DOI: 10.54264/0095
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Artículo 2025 Acceso abierto Revisado por pares

Digital Marketing: Tools, Trends and Perspectives

Iryna Polishchuk · Yuriy Dovhan · Oksana Yakushevska · Larysa Dovhan · y 2 más

The article highlights the issues of modern marketing-oriented business response to new challenges associated with the rapid development of information and digital technologies and digitalization of the population. The purpose of the article is to highlight the results of researchers' approaches to understanding and co...

digital marketing tools Technology Electronic computers. Computer science T
  • Anhalt University of Applied Sciences
  • English
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Artículo 2023 Acceso abierto Revisado por pares

Pelatihan Digital Pemasaran Sebagai Upaya Peningkatan Pemasaran Produk Industri Rumah Tangga berbasis Singkong

Elda Nazriati · Muh. Iqbal · Rizki Zunianto · Roza Putri Mela Ayu · y 11 más

Digital Marketing has a big influence on the competitive advantage of MSMEs in marketing their products. However, in reality, many MSMEs still do not know and do not understand digital marketing. All lines have begun to transform from conventional to digital. To improve and develop a business, one of the factors needed...

economics and business social sciences 1. No poverty
  • Assosiasi Dosen Akuntansi Indonesia
  • DOI: 10.54951/comsep.v4i1.403
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Conjunto de datos 2026

Digital Marketing Task

Raghvanshi, Surbhi

Digital marketing refers to promoting products, services, or brands through digital channels and technologies. Unlike traditional marketing, digital marketing allows businesses to reach specific audiences and measure the performance of their campaigns.

  • Zenodo
  • DOI: 10.5281/zenodo.21980328
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Software 2025 Acceso abierto

Top Digital Marketing Agency for Growth-Driven Businesses

Axonaio Technologies Private Limited

Introduction In today’s competitive digital world, every business—big or small—needs a strong online presence to succeed. From building brand awareness to driving customer engagement and increasing sales, digital marketing plays a central role in business growth. Choosing the right digital marketing company is essentia...

economics and business social sciences
  • Zenodo
  • English
  • DOI: 10.5281/zenodo.17159476
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Artículo 2026 Acceso abierto Revisado por pares

Impact of Digital Marketing on Consumer Buying Behaviour

Reyan Khan

Digital marketing has transformed the way businesses communicate with consumers and influence their purchasing decisions. With the rapid growth of the internet, social media platforms, search engines, and mobile technologies, consumers are increasingly exp osed to digital marketing strategies such as online advertiseme...

economics and business social sciences
  • International Journal for Research in Applied...
  • DOI: 10.22214/ijraset.2026.76844
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Artículo 2026 Revisado por pares 1 cita

Potential effects of establishing cryptocurrency exchanges in azerbaijan on economic dynamics

Dmytro Levchenko

The article examines the theoretical and methodological foundations for developing a digital toolkit for sustainable marketing in the context of the economy’s digital transformation and the growing requirements for businesses’ environmental, social, and governance responsibilities. It is substantiated that the contempo...

economics and business social sciences
  • Drukarnia Madryd
  • DOI: 10.36887/2415-8453-2026-2-79
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Resultados provistos por OpenAIRE, la infraestructura europea de ciencia abierta. Tesis y Másters Colombia no aloja ni distribuye estos documentos: cada enlace lleva al repositorio de origen.

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