Buscador de Tesis y publicaciones académicas

Digital Marketing Strategy, Marketing Communication, and Service Quality: Their Impact on Wardah Cosmetics Consumer Satisfaction in The Age Range of 18-40 Years

Lita Arfah

The aim of this study is to see how the satisfaction of Wardah cosmetics customers in Pekanbaru, who are between the ages of 18 and 40, is influenced by digital marketing strategies, marketing communications, and quality of service. Using the purposive sampling method, 238 people who used Wardah products and had access...

Utilization of Digital Marketing as a Marketing Media for Ulos Weaving in East Sigaol Village: Pemanfaatan Digital Marketing sebagai Media Pemasaran Tenun Ulos di Desa Sigaol Timur

Naibaho, Krismanto Erick Tobush

East Sigaol Village is one of many villages that produce Ulos Weaving in Toba Regency which still carries out product marketing activities using a traditional system, this is still done not because the ulos weaving actors reject Digital Marketign but do not understand in utilizing and maximizing the use of Digital Mark...

Digitālā mārketinga iespēju izmantošana uzņēmumā SIA AutoKompleks

Rainers Zimins

Author of the work: Rainers Zimins. Theme of the work: Use of digital marketing activities in a specific company. Type of work: Bachelor's thesis. Study program: International Marketing and Advertising. Scientific supervisor: Romāns Putāns The bachelor's thesis analyzes the essence of digital marketing, activities and...

The Correlation between Marketing Factors and the Marketing Effectiveness of Student Products

Igods Gabryaldo · Pipi Diansari · Ariella Ramadhani Putri · Andi Imelda · y 2 más

Marketing is one of the main pillars in the business world that determines the success of a product or service in the market. This study aims to analyze the relationship between marketing frequency, understanding of marketing concepts, implementation of marketing strategies, and digital marketing knowledge with the mar...

Analisis Digital Marketing Dan Reference Group Terhadap Peningkatan Jumlah Pelanggan Jasa Fotografi (Studi Kasus Pada Noic Studio Kediri)

Sumarji Sumarji · Eka Askafi · Mukhamad Rinda Rifa'i

Marketing includes all activities of the company in adapting to its environment creatively and profitably. Because success in competition will be achieved if the company can create and retain its customers. This has triggered the shift of Noic Studio's marketing strategy from offline marketing to a Digital Marketing st...

Alcohol Marketing in the Era of Digital Media Platforms

Carah, Nicholas · Brodmerkel, Sven

Digital media platforms like Facebook and Instagram play a significant role in the marketing of alcohol, connecting producers and consumers in novel ways. Alcohol marketers have proven to be innovative experimenters with the participatory and data processing power of these platforms. The aim of this article is (a) to s...

Digital Entrepreneurship and Digital Marketing

Autoría no especificada

Artificial Intelligence In Digital Marketing Influences Consumer Behaviour: A Review And Theoretical Foundation For Future Research

Fazla Rabby

Tracking the customer journey has become more challenging because of the changing marketing environment. The market is getting bigger and better, with digital markets offering customers countless new options for shopping. Customers share their desires, attitudes, and beliefs through many avenues and mediums, as the nee...

BUSINESS LAW AND ISLAMIC LAW: DIGITAL STUDIES MARKETING IN PRACTICE LIVE STREAMING TIKTOK APPLICATION AS PUBLIC INCOME IN INDONESIA MAQASHID SYARIAH PERSPECTIVE JASSER AUDA

Syafril Wicaksono · M Khairul Hadi al asy ari

The increasingly rapid economic development of various industrial sectors can increase the growth of the Indonesian economy, especially the growth of the industrial sector in the digital marketing system. With the existence of this digital marketing system, it can make it easier for people to do business online on vari...

Digital Marketing in Religious Tourism: Spreading God’s Word via Digital Media at the Shrine of Fátima

Madalena Abreu · Margarida Franca · Clara Almeida Santos · Victor Santos

Abstract Digital marketing plays an increasingly pivotal role in religious tourism, serving as a vital tool for communication, engagement and the promotion of sacred destinations. Social media platforms such as Facebook and WhatsApp are widely utilised to disseminate information, foster interaction with religious commu...