Buscador de Tesis y publicaciones académicas

Artículo 2026 Acceso abierto Revisado por pares

Big Data Analytics for Predicting and Optimizing SEO Keyword Performance in Digital Marketing

Liliya Mileva

The paper aims to represent the ways in which search engine optimization (SEO) plays a key role within modern digital marketing strategies, utilizing big data work techniques. The main components of SEO are explained, including keyword research and content and external link optimization, as well as the future of SEO th...

• University of Economics - Varna
• DOI: 10.56065/ijusv-ess/2025.14.1.167

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Artículo 2023 Acceso abierto Revisado por pares 1 cita

Sosialisasi Digital Marketing UMKM Guna Meningkatkan Perekonomian Masyarakat Kelurahan Laweyan Surakarta

Singgih Prihadi · Sasna Syifa Ardiyana · Bima Kusuma Ardhana · Muhammad Iqbal · y 7 más

This MSME digital marketing socialization activity aims to provide an understanding of digital marketing in an effort to increase sales of MSME products in Laweyan Village. Socialization activities were carried out using observation, interviews, lectures and discussions with the target of the activities being MSME acto...

economics and business social sciences

• Edumedia Solution
• DOI: 10.55824/jpm.v2i5.346

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Ponencia / congreso 2025 Acceso abierto

Online Digital Marketing Training

ODMT

Digital Marketing Course in Telugu : ODMT brings you Telugu’s most Advanced Digital Marketing course – now upgraded with AI-powered tools and automation. Whether you’re a student, job seeker, entrepreneur, or housewife – our course helps you build a successful career in digital marketing using both traditional strategi...

Digitalmarketing

• Zenodo
• DOI: 10.5281/zenodo.15789868

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Artículo 2024 Acceso abierto Revisado por pares

INFLUENCE OF DIGITAL MARKETING AND SALES PROMOTION TOWARDS PRODUCT PURCHASE DECISIONS AT IVY CARISSA SIMO FASHION STORE

null Gina Sila Nuryana · null Isfadhilah · null Anis Fitriyasari

The purpose of this study is to examine the role of digital marketing and discount towards purchasing decisions at Ivy Carissa fashion store. The primary sample data was taken from Ivy Carissa customers. The questionnaire contains 13 items of questions. The data were analyzed using descriptive quantitative method and u...

economics and business social sciences

• Suluh Adiluhung Publisher
• DOI: 10.70574/4p2e2j36

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Artículo 2023 Acceso abierto Revisado por pares 1 cita

Peran Digital Marketing Dalam Memediasi Pengaruh Electronic Word Of Mouth, Promosi dan Harga Terhadap Impluse Buying (Studi pada E-commerce Shopee)

Febrina Dian Rahmawati

This study aims to analyze the role of digital marketing, promotion and price on impulse buying through digital marketing as a mediating variable (Study on E-commerce Shopee). The population of this research is Shopee customers. The data analysis method was using Stuctural Equation Modeling (SEM) using SmartPLS version...

economics and business social sciences

• Lembaga Penelitian Universitas YARSI
• DOI: 10.33476/jeba.v7i2.3416

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Artículo 2021 Acceso abierto Revisado por pares 8 citas

The Use of Digital Technology in Marketing

N. Nabieva

The transition to the digital economy is a necessary requirement of today. Digitalization of the economy allows people to ease many of the tasks associated with work, with the search for information, which they repeatedly face, wide opportunities digitalization opens for people in the development of business. The artic...

9. Industry and infrastructure economics and business social sciences 11. Sustainability

• Publishing Center Science and Practice
• Russian
• DOI: 10.33619/2414-2948/67/42

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Tesis de maestría 2024 Acceso abierto

Estratégias integradas de marketing digital na entidade regional Turismo Centro de Portugal

Estêvão, Inês Maria Silvestre

O marketing digital tem se tornado numa parte integrante de todos os setores de atividade. Por isso, as organizações pertencentes ao setor turístico devem tomar conhecimentos das atuais tendências nos canais de divulgação, e os seus respetivos recursos, para aclarar e adequar visões estratégicas integradas de marketing...

Resultados Canal de divulgação economics and business social sciences

• Portugal
• Portuguese

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Artículo 2024 Acceso abierto

Skaitmeninio marketingo priemonių taikymas imitacinėje bendrovėje.

Baranauskas, Ridas · Petrokas, Nojus · Šabrinskienė, Rasa

Šiame straipsnyje yra analizuojami skaitmeninio marketingo priemonių teoriniai aspektai. Kiekybinio tyrimo pagalba siekta nustatyti, kokios skaitmeninio marketingo priemonės daro didžiausią įtaką vartotojui. Remiantis tyrimo rezultatais pateikiamos rekomendacijos imitacinei bendrovei "Turistlandija”, kaip efektyviau iš...

Įmonės. Bendrovės / Companies. Enterprises Lietuva (Lithuania) economics and business social sciences

• Lithuanian

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Artículo 2022 Revisado por pares

Tourism Digital Marketing For Bangka Belitung

Ogansyah, Priandona

Industri pariwisata saat ini menjadi salah satu sektor andalan pemerintah dalam meningkatkan pendapatan daerah. Untuk menarik lebih banyak kunjungan wisatawan ke daerah Bangka Belitung di era 4.0, salah satu alternatif strategi pemasaran yang digunakan adalah dengan menggunakan Program Digital Marketing sebagai sarana...

economics and business social sciences

• LPPM Universitas Pamulang
• English

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Artículo 2025 Acceso abierto Revisado por pares

Penerapan Pemasaran Digital pada UMKM Indah Donat di Bengkalis

Muhammad Oby · null Bustami

The digital era has transformed human lifestyles and demands rapid adaptation across various sectors, including Micro, Small, and Medium Enterprises (MSMEs). MSMEs play a strategic role in Indonesia’s economy as labor absorbers and developers of local products. However, limited digital literacy and skills often hinder...

economics and business social sciences

• Politeknik Kampar
• DOI: 10.59061/abdimasterapan.v3i2.1187

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