Buscador de Tesis y publicaciones académicas

Strategi Pemasaran Digital Dalam Meningkatkan Usaha Kecil Dan Menengah

null Suwandi Suwandi · null Wardah Sahrani Sibarani · null Lola Amalia Sibarani · null Syafitri Halawa

Cyberspace is now no longer only able to connect people with devices, but also people with other people throughout the world. It is hoped that the existence of MSMEs will be able to stimulate the economy amidst the current economic slowdown. The use of digital technology-based marketing concepts (digital marketing) giv...

Pendampingan Program Strategi Digital Marketing dan Pengelolaan SDM Pada Bisnis “Mie Lethek Cap Garuda”

Witnes Disnari Putriana · Anis Dyah Pramesti · Febina Br Bukit · Isti Nurul Hidayah · y 6 más

Era digital membawa tantangan dan peluang bagi bisnis, terutama UMKM seperti "Mie Lethek Cap Garuda". Masalah utama yang dihadapi UMKM adalah terkait dengan pemasaran dan akses informasi pasar. Program pendampingan strategi digital marketing dan pengelolaan SDM dilakukan untuk membantu UMKM mengatasi masalah ini. Progr...

IMPLEMENTASI DIGITAL MARKETING UNTUK MENINGKATKAN JUMLAH KONSUMEN PADA LEMBAGA BIMBINGAN DAN KONSULTASI BELAJAR NURUL FIKRI (BKB NF)

Angki Dwi Aryani · Nita Fitriana

Penelitian ini bertujuan untuk mengetahui faktor yang menentukan BKB Nurul Fikri memilih digital marketing untuk meningkatkan jumlah konsumen, bagaimana implementasi serta implikasi digital marketing untuk meningkatkan jumlah konsumen Lembaga Bimbingan dan Konsultasi Belajar Nurul Fikri (BKB NF). Penelitian ini menggun...

Kolaborasi Lintas Sektor Dalam Pelatihan Teknik Pemasaran dan Pemanfaatan Teknologi Digital Bagi UMKM di Kota Lhokseumawe

null Maryam · null Aiyub · null Muryali · null Saharuddin · y 2 más

Digital marketing training and the use of digital technologies have become essential in today’s business environment. Increasing competition requires MSMEs to adapt by improving digital literacy and skills, particularly among groups with limited prior knowledge. In this context, stakeholders play a strategic role in pr...

Digital marketing strategy adoption for online brand presence: real estate agents' perspectives in Cape Town

Llewellyn Church · Kuhle Zwakala

Ejemplos de uso de IA en el Marketing Digital

Ortega Arcos, Wagner Enrique

El presente documento recopila ejemplos de aplicación de inteligencia artificial, IA, en el marketing digital.

Improving Digital Marketing Strategies Based on SICAS Mode: A Case Study of SHEIN in China

Zhiqin Du · Na Yin

Action Attention GRU: A Data-Driven Approach for Enhancing Purchase Predictions in Digital Marketing

Girim Ban · Simon S. Woo · David Sung

Marketing Digital e Intenção de Uso de Serviços de Saúde Digital: O Papel da Reputação Online e da Confiança do Usuário

Jhonatan da Silva Ramos · Gabriel Cunha Alves

The Impact of Digital Marketing on Sustainable Development Goals - The Mediating Role of Consumers' Environmental Awareness: An Applied Study on the Banking and Digital Financial Services Sector in Egypt

mahmoud ghareib ali

Abstract This study aims to uncover the nature of the relationship between digital marketing and the Sustainable Development Goals (SDGs) within the banking and digital financial services sector in Egypt, while testing the mediating role of consumer environmental awareness. The study is based on the main hypothesis tha...