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A IMPORTÂNCIA DO MARKETING DIGITAL NA GESTÃO COMERCIAL

Tainá Aielen Fortunato Dos Anjos

Marketing is an important management tool that companies use as a strategy to attract the attention of their customers and win new ones. Its function is to assist company managers in decision-making processes focused on specific types of markets, positioning, sales, customers, among others. Marketing involves identifyi...

LBTS| Digital marketing

Hannani, Saman

Digital marketing

Autoría no especificada

A influência do mundo digital nas Agências de Publicidade

Pereira, Mónica

O aparecimento da internet gerou um fenómeno de globalização, nascendo assim o mundo digital, que trouxe grandes transformações à sociedade. Nas empresas a história não é diferente, onde comunicar recorrendo apenas aos meios tradicionais já não é suficiente. O seu grande foco está agora nos meios online, marcando a sua...

The Role of Brand Awareness in Mediating the Influence of Digital Marketing and Digital Content Quality on Increasing Sales of Culinary MSMEs (Case Study in Panam, Pekanbaru)

Dedi Kurnia · Rahmad Akbar · Dzulhijjah Yetti · Yedi Sispurwanto · y 1 más

This study aims to analyze and understand the role of brand awareness as a mediator in the relationship between digital marketing strategies and digital content quality on the sales growth of culinary MSMEs in Panam, Pekanbaru. The research employs a quantitative approach using Path Analysis. Data were collected random...

Top Choice for 2026 – Best Digital Marketing Company in Hyderabad | Sanbrains

Seo, Sanbrains

In today’s competitive business landscape, choosing the Best Digital Marketing Company in Hyderabad can make a significant difference in how your brand grows online. As we move into 2026, digital competition is stronger than ever. Businesses in Hyderabad are actively investing in strategic marketing solutions to improv...

Digital Tourism Training for Tourism Awareness Groups in Galanti Village, Buton Regency

Anwar Sadat · Herman Lawelai · Hastuti Hastuti · La Ode Tasmin · y 2 más

The purpose of this community service is to provide a solution to solving this problem, namely to digitize the marketing of Galanti Village tourist objects so that it is expected to be able to provide broad information about tourism in Galanti Village, which has the potential to increase the number of visitors so as to...

Digital Marketing Strategy to Increase Sales Conversion on E-commerce Platforms

Yudiyanto Joko Purnomo

In this digital era, technological developments have significantly changed the business paradigm, especially in the e-commerce industry. E-commerce platforms have become one of the main media for many companies to sell their products and services online. However, the increasing number of competitors on e-commerce platf...

PENGARUH DIGITAL MARKETING TERHADAP KEPUTUSAN PEMBELIAN PRODUK PADA E-COMMERCE SHOPEE (STUDI KASUS MAHASISWA/MAHASISWI STIA TABALONG)

null Meisa Rosanti · null Septiadi Wirawan

Keputusan pembelian konsumen merupakan seleksi terhadap dua pilihan alternatif atau lebih, dengan perkataan lain, pilihan alternatif harus tersedia bagi seseorang ketika mengambil keputusan. Penelitian ini bertujuan untuk mengetahui dan menganalisis pengaruh digital marketing terhadap keputusan pembelian produk pada e-...

Consumer Preferences for Physical and Digital Marketing of Pomegranates in Tier I and II Cities in Maharashtra

Ms. Dhanashri D. Landge

This research article, based on a comprehensive literature review and a pilot survey of 48 respondents from tier I and II cities in Maharashtra, examines consumer preferences for physical and digital marketing channels when purchasing pomegranates. The marketing landscape for pomegranates in Maharashtra is undergoing s...