Buscador de Tesis y publicaciones académicas

Digital Marketing Communications and Technologies

Eric C. Schwarz · Kyle J. Brannigan · Kevin P. Cattani · Jason D. Hunter

Research on the Social Media Marketing Strategy Improvement of Unitel in Angola in the Digital Marketing Era

Zeferson Isaias Caita Nolato · Lei Zhang

Brand Relationship Quality Through Social Media Marketing, Digital Content Marketing, and Emotional Customer Engagement

Hamed Sobouti · Mohammad Reza Karimi Alavijeh

Analysis of Social Media-Based Digital Marketing and Brand Image on Buying Interest in ESQA Local Cosmetic Products

Fanysa Septiani · Asep Muhamad Ramdan · R. Deni Muhammad Danial

The phenomenon of rapid growth of the cosmetics industry in Indonesia can be seen from the increase in the number of cosmetics companies and product exports. The purpose of this study is to analyze the effect of social media-based digital marketing and brand image on buying interest in ESQA local cosmetic products. The...

FEATURES OF DEMAND MANAGEMENT BASED ON DIGITAL MARKETING TECHNOLOGIES

Anna Shevchenko · Valeria Marchuk

The article examines the views of various Ukrainian and foreign companies and scientists on the concept of demand management. The peculiarities of demand management using digital tools are outlined, as a result of which it is determined that digital marketing technologies are more effective than traditional ones. The i...

Contemporary Approaches of Digital Marketing and the Role of Machine Intelligence

Autoría no especificada

The Impact of Digital Marketing on the Marketing Performance of Local Identity Farmers in Maha Sarakham Province

Masaunjik, Nava

Interdisciplinary Academic and Research Journal, 2, 6, 577-592

Effective Digital Marketing for Improving Society Behavior Toward DEI and SDGs

Autoría no especificada

Marketing Strategy for UMKM Products Through the Use of Digital Marketing in The East Ungaran District Community of Leyangan Quail Egg Breeders

Meirinaldi Meirinaldi

Enhancing SME Financial Performance and Business Sustainability through Financial Technology and Digital Marketing: The Role of Digital Financial Literacy

Noviana Yaniar · Fitria Setyaningrum

The rapid advancement of digital technology has significantly transformed the business landscape, particularly for Small and Medium Enterprises (SMEs). Financial Technology (Fintech) and Digital Marketing have emerged as strategic tools that enable SMEs to improve financial management, expand market reach, and enhance...