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The present study investigates the efficacy of digital marketing strategies in enhancing customer reach and sales for a tractor dealership, “Shyam Tractors of Sonalika International Tractors Limited,” located in Seoni, Madhya Pradesh, during the COVID-19 pandemic. The dealership adopted digital marketing to stimulate a...
The development of new media has made a significant impact on all areas included in the business sector. Many marketers use new media platforms through websites and social media now become a phenomenon and important to the business world landscape. Digital marketing is one form of marketing commonly used for promoting...
Mohamad Ikhwan Rosyidi · Thohiriyah Thohiriyah · Ruly Indra Darmawan · Rahayu Puji Haryanti · y 1 más
Digital marketing optimization is a society service program done by lecturers and student of the English Department at Universitas Negeri Semarang. The society service is aimed at empowering a local community called Dheling Arts Community in Rogomulyo Village, Semarang Regency to develop their Small and Medium-sized En...
Digital marketing is the marketing of products or services using digital technology, The focus of this paper is on conceptual understanding of digital marketing and the purpose of the PKM is to help partners use social media to market their products. Partners in this PKM are members of the DWP UPT PSDA WS Brantas in Ke...
economics and businesssocial sciencesIncrease Income of DWP membersDigital Marketing Socialization
Changes in consumer behavior and increasing competition in the building materials distribution industry require companies not to rely solely on conventional marketing strategies, but also to strategically optimize digital marketing. This study aims to analyze the implementation and integration of conventional marketing...
In the era of rapidly developing digital marketing, it is important for companies to understand and apply effective marketing techniques to increase sales in a sustainable manner. This research highlights the main focus on digital marketing, social media copywriting, marketing strategy planning, and collaboration with...
Purpose: The purpose of this research is to get the idea on how the impact of Digital Marketing has created an inclination towards the SME’s and what is the most preferred medium by the businesses & to find the adoption of digital marketing strategies by SME’s along with the impact on their business. Approach: This res...
This study investigates the effect of digital marketing on patient visit decisions with brand awareness as an intervening variable at Fatma Eye Hospital. A quantitative explanatory design was employed using purposive sampling with 100 respondens. Data were collected through structured questionnaries and analyzed using...
This article provides a technical outline of the basics of Digital Marketing for aesthetic tourism. The outline includes an introduction to digital marketing and strategies, explaining a conceptual framework relative to this growing marketing area, with information on the main areas for which digital marketing is parti...
economics and businesssocial sciences11. Sustainability
In this research, the researcher wanted to know the influence of sales of goat milk Etawa using Digital Marketing System (Digital Sales system) and know the difference of conventional sales with Digital Marketing System. Easness Aspect of knowing the product, the content of Product, Benefits of product, and accelerate...
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