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Associate Professor of Tashkent Financial Institute Sobirjonov Sanjar Sobirjonovich
This article presents the theoretical views of scientists regarding the correct evaluation of the possibilities of effective digital marketing in the process of transforming the financial management system in the activities of business entities and its use. Key words: financial management, digital marketing, marketing...
economics and businesssocial sciences8. Economic growth
Abstract This special issue of Industrial Marketing Management aims to develop useful knowledge and generate new insights into and applications of digital marketing in B2B markets. This special edition features 11 articles that cover topics related to digital marketing in a B2B context. This introductory paper briefly...
This thesis examines the role of digital tools in improving marketing management efficiency in tourism enterprises. The study analyzed the activities of 65 tourism enterprises in Uzbekistan. The results showed that marketing efficiency was on average 42.7% higher in enterprises utilizing digital marketing tools. Social...
This article aims to provide a comprehensive analysis of the digital marketing strategies employed by two prominent technology companies, Huawei and Xiaomi. Utilizing a comparative framework, the study evaluates the similarities and differences in their digital marketing approaches, highlighting key aspects such as soc...
ЭБ БГУ::ОБЩЕСТВЕННЫЕ НАУКИ::Экономика и экономические наукиeconomics and businesssocial sciences
The article explores the potential application of digital technologies and digital marketing for the post-war recovery of Ukraine's economy. The war in Ukraine has led to significant destruction and economic losses, making it crucial to explore pathways for recovery and development of the Ukrainian economy using modern...
digital technologiesEconomics as a scienceHF5001-6182economics and business
The article examines the role of digital technologies in the transformation of marketing. The authors emphasize that digitalization has become an integral part of modern life, and companies are actively using digital technologies in their marketing strategies. The main advantages of digital transformation in marketing...
Top-rated digital marketing training institute in Kerala offering practical courses with expert mentors, real-time projects, and guaranteed placement support. Learn SEO, Google Ads, social media marketing, content marketing, and more – perfect for students, job seekers, and entrepreneurs aiming to build a strong digita...
The digital printing industry has not been around long but it is continuing to grow. According to the Photo Marketing Association(PMA) Marketing Research, spending in major photo categories – digital cameras, digital printing, photo books, calendars, posters, and other custom items, as well as home printing consumables...
Object: the process of researching modern digital marketing trends and determining directions for their further de velopment. This study examines the key trends and tools shaping the modern marketing paradigm, as well as the challenges and opportunities facing companies in the digital economy. Methods: economic-analyti...
Enthusiastic about using excellent digital tactics to achieve results. Aiming to become certified by the Blockchain Council to combine blockchain, SEO Digital Marketing, and Best Digital Marketing Agency knowledge to create game-changing business solutions.
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