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In this study, the existing and possible link between digital marketing and artificial intelligence (AI) is described. Simultaneously, suggestions are made about the ways in which artificial intelligence (AI) might be engaged in the development of digital marketing. Digital marketing, which is a legitimate subfield of...
Doing business or selling mask connectors by housewives requires the right marketing method. The lack of knowledge of housewives about digital marketing inspires the empowerment team to convey information about using digital marketing to sell their products in Kelurahan Pasar Bengkulu. The method of activities used inc...
Anyone can start an online business but achieving online sales is not everyone’s cup of tea. To reach a maximum number of customers, one must have a team of digital marketing experts or better yet, a partnership with a renowned digital marketing agency. This way, with just a bit of investment, you can just sit and enjo...
Objective: This study aims to identify the marketing status of the information services provided by the Central Digital Library of Allameh Tabataba'i University using the 7P marketing mix model. To assess the effectiveness of the marketing strategies, a detailed analysis was conducted following this model, which evalua...
information servicessocial sciencesmarketingdigital library
This thesis aims to create a digital marketing plan for Junamajoitus Haukka for its seasonal train accommodation business service named Tuuri Train Station. Junamajoitus Haukka has commissioned this thesis to identify digital marketing strategies that would increase the number of guests in the business’ off-peak period...
MarketingBachelor's Degree Programme in International Businesssocial mediaeconomics and business
Digital marketing, or e-marketing, refers to the use of electronic media by marketers to advertise and promote products or services on the market. It is currently the most preferred and is continuously growing at an annual Compound Annual Growth Rate (CAGR) of 40%, as can be seen on many online platforms all over the w...
By 2020, more than $117 billion will be spent on digital and mobile advertising in the U.S. As college bound populations shrink, shift and are out priced by some in-state rates, the need to increase higher ed digital marketing budgets will increase, as well. In order to improve marketing effectiveness, practitioners mu...
Abstract Digital marketing has transformed the traditional marketplace by enabling businesses to reach consumers through online platforms such as social media, search engines, and e-commerce websites. This study examines the impact of digital marketing on consumer buying behaviour in India. It explores how digital chan...
Every company or business actor has its own way or strategy for running its business in the era of digitalization. The presence of the internet has changed some of the basic rules of marketing in the traditional world to digital marketing. This research aims to determine the implementation of digital marketing strategi...
Shakir, Ibrahim Noorani, Nazia Abdul Rehman, Ayoub Rehman Jamro, Mudassir Hussein, Munir A. Abbasi
The purpose of the study is to determine the role of digital marketing strategies in promoting consumerism in the IT and communication sectors while considering a case study of Pakistan Telecommunication Company Limited. A survey was conducted from 250 different customers and users of digital media. After gathering dat...
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