Buscador de Tesis y publicaciones académicas

Artículo 2023 Revisado por pares

PELATIHAN TEKNIK PEMASARAN DIGITAL PADA MASYARAKAT DI DESA JAYABAKTI

Rizky Maulana Julian · Siti Asiah · Ria Marginingsih

The purpose of implementing community service is to improve the quality of human resources in understanding digital marketing in the village of Jayabakti. The development of digital marketing is still not well understood by the public because of the lack of directors and training on digital marketing. The method of imp...

• Universitas Islam 45
• DOI: 10.33558/an-nizam.v2i1.6650

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Artículo 2022 Acceso abierto Revisado por pares

Analisis Efektivitas Penggunaan Facebook Adsense dan Search Engine Optimization (SEO) Sebagai Media Digital Marketing Dalam Meningkatkan Traffic Kunjungan Platform Startup Ajarinaja.com

Muhammad Amirul Asraf

Penelitian ini dilakukan untuk mengetahui efektivitas digital marketing dengan metode implementasi Facebook Ads dan implementasi Search Engine Optimization (SEO). Tujuan dari penelitian ini untuk mengetahui implementasi strategi digital marketing yang termasuk pada paid marketing (Facebook Ads) yang keberhasilannya diu...

• STIE DR KHEZ Muttaqien
• DOI: 10.34308/eqien.v11i03.1055

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Artículo 2025 Revisado por pares

A Study on Digital Marketing and New Media Directions

Yixiang Ding

With the rapid development of Internet technology, digital marketing has become an important means for companies to gain competitive advantages. This paper explores the application of digital marketing in the new media environment and its impact on corporate marketing strategies. By analyzing the current trends, strate...

media and communications social sciences

• EWA Publishing
• DOI: 10.54254/2754-1169/2025.23728

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Artículo 2018 Acceso abierto

Digital marketing and role of blockchain in digital marketing industry

Kumar, Atul · Vinaydeep Brar

Digital marketing is any form of advertising, which utilizes digital mediums to offer goods or services to customers. Therefore, the businesses utilizing the internet for the promotions of their products and services, they are engaged in digital marketing. As we know that nowadays, no company can get success without di...

• Zenodo
• English
• DOI: 10.5281/zenodo.6676929

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Artículo 2025 Acceso abierto Revisado por pares

Meroketkan Bisnis Lokal Dengan Kekuatan Digital Marketing

Maisyuri Maisyuri · Intan Humaira · Munazir Munazir · Ella Ghifrah · y 4 más

Transformasi digital membuka peluang besar bagi pelaku usaha mikro, kecil, dan menengah (UMKM) untuk mengembangkan bisnis melalui strategi pemasaran berbasis digital. Namun, masih banyak pelaku bisnis lokal yang belum memahami atau memanfaatkan digital marketing secara optimal. Kegiatan pengabdian masyarakat dengan jud...

economics and business social sciences

• PT. Fest Digital Solution - Bhinneka Publishi...
• DOI: 10.58266/jpmb.v3i4.257

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Other 2024

EVOLUCIÓN DEL MARKETING DIGITAL: DEL EMAIL MARKETING AL INFLUENCER MARKETING

Ruiz Luna, Paula

He realizado el trabajo de fin de grado sobre el marketing digital

marketing email marketing influencer marketing

• Universidad Rey Juan Carlos
• Spain
• Spanish; Castilian

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Artículo 2024 Acceso abierto Revisado por pares

The New 3P Model in Digital Marketing: Redefining the Marketing Mix for the Digital Age

Bezovski, Zlatko

The ”3P Marketing Mix" reframes the traditional, omnipresent marketing mix to address the specific demands of digital ecosystems. By redefining the conventional 4P model, this framework introduces Product, Platform, and Promotion as its core elements. Product extends beyond physical goods to encompass digital and hybri...

Economics and business 330 social sciences 650

• Former Yugoslav Republic of Macedonia
• English

Artículo 2024 Acceso abierto Revisado por pares 9 citas

Digital Marketing Strategies for Sustainable Brand Development

Noviridhany Maulana Azhar

This research investigates the relationship between digital marketing strategies and sustainable brand development. Using a systematic literature review, we analyze various factors influencing brand development in a digital context. Our findings show that significant investment in digital marketing, high quality digita...

economics and business social sciences 12. Responsible consumption

• PT Penelitian dan Pengembangan Ilmu
• DOI: 10.62207/szpd8p72

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Capítulo de libro 2019 Revisado por pares 2 citas

How Do Entrepreneurs See Digital Marketing?

Sandrina Francisca Teixeira · Belem Barbosa · Helder Pinto

The growth of the internet is giving rise to the overall importance of digital marketing for business management. In fact, digital marketing is widely accepted as an essential component of business management, and its share of the marketing budget is getting bigger. Still, digital marketing professionals deal with some...

9. Industry and infrastructure economics and business social sciences 8. Economic growth

• IGI Global
• DOI: 10.4018/978-1-5225-6942-8.ch001

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Artículo 2023 Acceso abierto Revisado por pares 4 citas

Advancing digital marketing in Moldova: an analysis based on a sociological survey of entrepreneurs

Valerii Gagauz · Olga Gagauz

The article presents the results of the study on the implementation of digital marketing in Moldovan enterprises. Based on a sociological study conducted by the author in May-June 2023 among entrepreneurs (N=131), the level of digital marketing usage, current trends, awareness of digital marketing technologies and tool...

9. Industry and infrastructure economics and business social sciences Economic history and conditions

• Academy of Economic Studies
• DOI: 10.36004/nier.es.2023.1-07

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