Ir al contenido

Buscador de Tesis y publicaciones académicas

Consulta más de 250 millones de tesis, artículos científicos, ponencias y datasets de repositorios abiertos de todo el mundo. Encuentra antecedentes para tu investigación y descarga los que son de acceso libre.

126.528 resultados para «marketing digital»

Se pueden recorrer los primeros 10.000. Afina la búsqueda con los filtros para llegar a lo que buscas.

Publication 2026 Acceso abierto

Top Digital Marketing Institute in Jaipur Certified Training

Cad rank

Discover the leading digital marketing institute in Jaipur offering comprehensive courses in SEO PPC social media email marketing analytics. Join our digital marketing institute in Jaipur for hands-on projects Google Facebook certifications expert mentors. Flexible batches real campaigns placement assistance. Master sk...

digital marketing agency in jaipur digital marketing institute in jaipur digital marketing training in jaipur
  • Zenodo
  • DOI: 10.5281/zenodo.19704480
Leer el documento
Artículo 2024 Revisado por pares 1 cita

THE INFLUENCE OF DIGITAL MARKETING ON BRAND AWARENESS IN THE MULTINATIONAL FMCG SECTOR

Meherun Nisa Nipa · Md Nafis Fuad · Avishek Nath · Most. Sharmin Ara Chowdhury

This study examines the influence of digital marketing on brand awareness within the multinational Fast-Moving Consumer Goods (FMCG) sector, focusing on how various digital strategies contribute to overall marketing effectiveness. Utilizing a sample of 277 respondents, the research employs descriptive statistics, corre...

economics and business social sciences
  • Zibeline International Publishing
  • DOI: 10.26480/mbmj.02.2024.84.92
Ver ficha
Tesis de maestría 2025

Plano de marketing digital: agência Influencer

Teixeira, Emanuel Feliciano

O presente projeto profissional consiste na elaboração e desenvolvimento de um plano de marketing digital para a agência Influencer. Com efeito o mesmo surge como um desafio pessoal que estabeleci após minha ligação profissional durante os últimos treze anos ao mercado publicitário e ao marketing tradicional e busca co...

Plano de marketing digital Redes sociais Comportamento do consumidor digital Transformação digital
  • Portugal
  • Portuguese
Ver ficha
Artículo 2024 Acceso abierto Revisado por pares 4 citas

The Impact of Digital Marketing on Brand Awareness in the Multinational FMCG Sector

Meherun Nisa Nipa · Most. Sharmin Ara Chowdhury

This study examines the influence of digital marketing on brand awareness within the multinational Fast-Moving Consumer Goods (FMCG) sector, focusing on how various digital strategies contribute to overall marketing effectiveness. Utilizing a sample of 277 respondents, the research employs descriptive statistics, corre...

Business, Economics and Management economics and business social sciences Business and Management
  • MDPI AG
  • DOI: 10.20944/preprints202407.0550.v1
Leer el documento
Artículo 2023 Revisado por pares 5 citas

MODERN INSTRUMENTS OF DIGITAL MARKETIN

Tetiana Havrylenko · Daria Bielieienko

The article examines the need to use non-traditional digital marketing tools to develop an enterprise's marketing strategy. It has been proved that over the last decade the focus is on the latest technologies and types of marketing, which in their appearance are obliged to the innovative progress to which digital marke...

9. Industry and infrastructure
  • Publishing House Helvetica (Publications)
  • DOI: 10.32782/bses.79-11
Ver ficha
Artículo 2021 Acceso abierto Revisado por pares

Content Marketing

Priti P. Bokariya · Mihir S. Shah · Vedant S. Sawant

The size of the Internet interaction allowed the customer to be part of the marketing of any product, product, services, or other organization. To this end, digital internal marketing promotes a customer-cantered perspective where organizations should focus on customer support and engage them in the value proposition p...

economics and business social sciences
  • Naksh Solutions
  • English
  • DOI: 10.48175/ijarsct-2220
Leer el documento
Tesis (sin nivel) 2025 Acceso abierto

Digital Marketing Factors Influencing Gen Z Consumer Behaviour in Indonesia's E-Commerce Market

Harnjo, Vincent · Surja, Stephanie

This article examines how four key digital marketing factors—Mobile Marketing, Content Marketing, Social Media Marketing, and Email Marketing—affect the purchase behaviour of Generation Z consumers in Indonesia’s rapidly growing e-commerce market. Using a quantitative approach with 500 valid responses, the study evalua...

economics and business social sciences
  • Zenodo
  • DOI: 10.5281/zenodo.17811933
Leer el documento
Tesis doctoral 2025 Revisado por pares

The role of digital marketing in the survival of Pietermaritzburg's small, micro and medium-sized beauty businesses

Amanda Zamaswazi Makalima

Digital marketing has become increasingly important as a marketing communication tool. The rapid advancement of technology and increased internet access has transformed the way businesses interact with their customers. The beauty industry, being one of Africa's fastest-growing sectors, has also embraced digital marketi...

economics and business social sciences
  • Durban University of Technology
  • DOI: 10.51415/10321/6293
Ver ficha
Capítulo de libro 2022 Acceso abierto 1 cita

Digital Marketing Strategies: A Comprehensive Guide

Vij, Sandeep · Taneja, Girish

Digital marketing has become a crucial aspect of modern business strategies, offering organizations a more efficient and targeted way to reach their audience in an increasingly digital world. As the marketplace evolves, businesses must adapt their marketing practices to engage with consumers through digital platforms....

SEO Digital marketing AI content marketing
  • Seema Sahitya Bhawan
  • English
  • DOI: 10.5281/zenodo.14483876
Leer el documento

Resultados provistos por OpenAIRE, la infraestructura europea de ciencia abierta. Tesis y Másters Colombia no aloja ni distribuye estos documentos: cada enlace lleva al repositorio de origen.

Cómo usar el buscador en tu investigación

1

Encuentra antecedentes

Busca por tema y filtra por tesis doctorales o de maestría para ver cómo abordaron tu problema otros investigadores, y detectar el vacío que va a justificar tu trabajo.

2

Construye tu marco teórico

Ordena por número de citas para identificar los trabajos de referencia de tu área, y quédate con los de acceso abierto para poder leerlos completos hoy mismo.

3

Cita con fuentes verificables

Cada resultado trae autoría, año, editorial y DOI: los datos que necesitas para armar la referencia en APA, y el enlace al repositorio original para verificarla.

Encontraste los antecedentes. ¿Y ahora?

Nuestro equipo de más de 1000 especialistas te acompaña a convertir esa revisión de literatura en un proyecto sólido: delimitación del tema, metodología, redacción y revisión antiplagio con informe de Turnitin.

WhatsApp