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126.541 resultados para «marketing digital»
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Filip, Andreea Daniela#idabnull
il presente elaborato mira a descrivere il dettaglio dell'evoluzione del Digital Marketing nel contesto moderno. Riivolgendo un'attenzione particolare alla parte mobile come nuova opportunità per le aziende nel settore B2C
Jonreil S. Traya -
This study examines the marketing strategies employed by Micro, Small, and Medium Enterprises (MSMEs) in Carcar City, Cebu, Philippines, with an emphasis on combining traditional and digital marketing strategies. The research involved surveys and interviews targeting MSMEs across diverse sectors including food, retail,...
Wilson Jeremy · Daniel Tamburian
In the increasingly advanced era of globalization, companies must be able to develop and keep up with the times by having innovations and new ideas. PT. Multi-Media Sarana or Cool N Lite is a company engaged in the automotive sector by selling products and services for window films and PPF (Paint Protection Film). This...
Wala Erpurini · Dino Gustaf Leonandri · Nur Alamsyah
The community engagement program aims to optimize the marketing and production of Tangsi Wangi Coffee through the implementation of digital marketing and farmer education in the region. Tangsi Wangi Coffee, as a prominent local product, holds significant potential for further development in the global market. However,...
Margareta Nadanyiova · Jana Majerova · Lubica Gajanova
Nowadays, marketing in the digital environment is very important for every company. The reason is that internet use has more than doubled in the last decade, and this shift has significantly affected the way customers buy products and communicate with companies. Digital marketing is like any other type of marketing - i...
Lenni Lukitasari · null Ni Luh Gde Sari Dewi Astuti · Hady Sofyan · null Hartoto
Greenhope is a green technology-based company in Indonesia that focuses on developing environmentally friendly products, such as biodegradable plastics, in response to the global issues of sustainability and environmental pollution. In the context of modern marketing, companies like Greenhope face the challenge of inno...
Doris Walfauzi · Vidyarini Dwita
This study aims to examine the influence of social media marketing and electronic word of mouth (e-WOM) on purchase intention, with brand equity as a moderating variable, from an educational marketing management perspective. A quantitative approach was employed using purposive sampling. The sample consisted of 150 resp...
A. F. Falade
The Nigerian insurance industry, despite its vast potential, grapples with persistently low penetration rates, a challenge often attributed to archaic marketing practices and a disconnect from the digitally native consumer. This study investigates the nexus between digital marketing strategies and insurance product sal...
Citra Biola Lumbantobing · Mirwan Surya Perdhana
This study examines the evolution of marketing strategies at Bank Rakyat Indonesia (BRI) from 2014 to 2024, focusing on the Relationship Manager Funding & Transaction (RMFT) team at the BSD Branch Office. As digital transformation accelerates and customer expectations rise, BRI has adapted its marketing approaches to b...
bintang
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