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The purpose of this research is to analyze which batik business groups experienced the highest increase in competitiveness and product sales results and how to increase competitiveness and product sales results among before and after using a digital marketing system at one of the batik entrepreneurs. This research uses...
medical and health sciencesindustrial biotechnologyclinical medicineengineering and technology
Bokoharjo village is located at a strategic tourist destination including Boko Temple, Banyunibo Temple, Barong Temple, Ijo Temple, Breksi Hills, and Obelix Hills which requires to be developed. The development of Bokoharjo Village as a tourist village can be realized through digital marketing communication to introduc...
Social sciences (General)H1-99Social sciences and state - Asia (Asian studies only)economics and business
Penelitian ini bertujuan untuk mengetahui pengaruh Digital Marketing dan service quality terhadap keputusan pembelian indihome pada PT Telkom Jakarta barat. Jenis penelitian ini adalah kuantitatif sebanyak 100 responden. Penelitian ini menggunakan metode analisis kuantitatif, yaitu menggunakan analisis data secara mend...
economics and businesssocial sciencesDigital Marketing, Service Quality, Keputusan Pembelian
Igor Icandi · Sri Narti · Martha Heriniazwi Dianthi
The rapid development of digital technology has significantly changed consumer behavior in shopping activities, especially in the retail industry. Companies are required to adapt by implementing digital marketing strategies to maintain competitiveness and improve service quality. This study aims to analyze the digital...
Purpose - The study aims to examine the impact of digital marketing on customer satisfaction and loyalty in dental tourism, focusing on Serbia. Key digital marketing elements analyzed include website quality, social media presence, online reviews, price transparency, and the promotion of additional services, alongside...
dental tourismcustomer satisfactioneconomics and businesssocial sciences
The ubiquitous nature of food marketing on digital media likely has a profound effect on children's food preferences and intake. Monitoring children's exposure to digital marketing is necessary to raise awareness of the issue, inform policy development, and evaluate policy implementation and effect.This study aimed to...
health sciencesmedical and health sciencesmonitoringdigital
null Erwin Permana · null Septia Nur Isnaeni Furdaus · null Arizal Putra Pratama
The development of digital marketing has contributed to strengthening the business ecosystem. Digital marketing not only transforms traditional offline marketing into online marketing but also reshapes the marketing ecosystem itself. Communities that once gathered in physical spaces now connect virtually through digita...
These studies delvelop into various aspects of marketing and its intersection with emerging technologies andethical considerations. Here's a summary of each:1. Marketing Strategy Research Analysis:• Focuses on assessing the current state of marketing strategy research.• Identifies challenges like limited studies and de...
Diego Enrique Hurtado Bermeo · Joshue Alexander Rodríguez Bustos · Luz Cevallos Encalada
This study was conducted to establish strategies based on a digital marketing plan to position the company ARMEV in the canton Riobamba since only 25% of consumers recognize the company. For this purpose, the company has developed a research with scientific rigor using deductive, systemic, and synthetic methods from a...
Economics and EconometricsScience (General)Urban Development and Economic Impact AnalysisDigital marketing
With the unprecedented growth technology in the global world, the internet plays a paramount role in all major areas of our life and industries. Within few clicks we can explore ample information which helps will help in conceptualizing many tasks in nanoseconds and realizing the power of internet, marketing is not far...
economics and businesssocial sciencescostmarketing
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